More SEO Heroes!

Posted: January 12th, 2009 | Author: Ben McKay | Filed under: Online Marketing, SEO Help Talk: 8 Comments »

I just wanted to write a quick post giving credit to people who have been putting out some truly awesome SEO content lately…content that I believe has and will continue to add a great deal of value to the SEO industry’s professionalism. This is following on from an early article written to thank my SEO heroes that had taught me so much already.

The Science and Professionalism of SEO

There is a second reason that I am writing this post beyond just thanking people. Recently there has been an increased discussion regarding the science of SEO, and the professionalism of the SEO industry as a whole. There has been good reason for this. In many people’s mind there has been less focus by SEO consultants considering the technologies, research and developments in search engines, than what we might consider ideal.

Keep on your Toes

Because of the evolving nature of the web, I personally think it’s very important to understand the nature and technology of search engines and the technology behind them in order to see where they are going. That way, you could argue that you bring in an increased likelihood of longevity into your organic search marketing results. For that reason alone, I think it justifies considering such areas of the SEO field.

Read and Read and Read

For me at least, I find a huge amount of comfort and value in reading about internet marketing in all it’s forms, testing and trying considerations made, and it’s something that I think I can take into meetings with me, providing a great deal of confidence in the field.

One of my SEO Heroes, Gab Goldenberg has a pseudonym SEOBookworm, which I related to as soon as I saw it – reading and researching are the most important things you can do if you’re looking to learn more about SEO. If you read something controversial, or something that doesn’t ring true, find multiple arguments and see where it rings true. Alternatively, design your own SEO tests and discover for yourself the power of ranking factors for your sites.

More SEO Science Heroes

Here are a few extra helpful resources, research and analysis in the field of SEO. These are specifically one’s that take a more scientific approach in the consideration of search engine optimisation:

Thanks to all! The SEO industry wouldn’t be the same without you!

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8 Comments on “More SEO Heroes!”

#1 Dave said at 3:02 pm on January 12th, 2009:
Thanks a ton for all the support the last while Ben, it is appreciated (and cool to be on a list with some great Search Geeks).

Bill was really the inspiration for me wanting to dig deeper and now ask the rest of the community to expand their knowledge as well. If we want to ever grow our reps beyond link merchants and hype hounds, I think it’s important.

Thanks again for the kind words, have a great week!!
#2 Ben McKay said at 3:22 pm on January 12th, 2009:
My pleasure Dave – I like to champion people who deserve to be championed!

Thanks for this, it’s a great way of summing up my opinion on the matter:

“If we want to ever grow our reps beyond link merchants and hype hounds, I think it’s important.”

It’s great to see SEOs and University Professors taking a lead in this kind of way and I only hope we see more and more people pushing for this depth of knowledge. Exactly as you stated, by our actions we make the SEO industry what it is – and as it’s an industry in it’s infancy, I think it’s all the more important.

Thanks for stopping by!

Ben
#3 Gab Goldenberg said at 3:35 pm on January 29th, 2009:
Hey Ben,

Thanks a bunch for your support. It’s active, intelligent commenters that keep me motivated to write new stuff day-to-day, rather than rehash known ideas.

Cheers
Gab
p.s. Adding you to my new feedreader.
#4 Ben McKay said at 8:17 pm on January 29th, 2009:
That’s quite an honour – thanks Gab!

Well, you’ve secured a reader in me quite some time back so keep up the good work!

I’m not going to complain at the odd opinion or two on a topic, but it is certainly appreciated when people put new ideas and analysis out there…a hat tip to you sir!
#5 Probir Das said at 2:22 pm on August 18th, 2009:
It is right David Harry, Michael Martinez, Bill Slawski, Marie-Claire all are all are seo heros.
#6 crazy blogger said at 9:19 am on November 18th, 2009:
you all are seo heros but iam seo zero
#7 SEO Leeds said at 4:15 pm on April 6th, 2010:
it’s nice to see the SEO love being shared, it’s a good way to build a welcoming and decent community by realising peoples successes. It’s the words of the wise and their generosity in sharing that helps us all grow
#8 syndy said at 6:12 am on April 22nd, 2010:
These SEO Heroes are great who guide us how to do the best in seo. Thanks